Sweet new special Snoopy Presents: Welcome Home, Franklin premieres this Friday February 16th on AppleTV+. Co-writer Robb Armstrong, director Raymond S. Persi and executive producer Craig Schulz reflect on their — and the entire world’s — longtime affection for the Peanuts crew. (This Animation Scoop Q&A was edited for length and clarity.)

Jackson Murphy: Robb, I want to start with you and your overall goals for wanting to present Franklin to a new generation of kids and their parents and grandparents. I know this character has meant so much to you.

Robb Armstrong: Yes, there’s a personal connection there. When Franklin was named after me, it was 1994. I don’t want anyone to think that I’m too young to have been the inspiration for Franklin. I’ve read online somewhere that I was. (laughs) I was six years old when Franklin was introduced to Peanuts. But in 1994, my then friend Sparky Schulz called me and said he’d like to give Franklin my last name, which was beyond an honor. It was quite uncomfortable at the time. I felt weird even talking about it. I didn’t tell anyone for 12 years. And I finally spilled the beans. I was giving a speech at The Charles M. Schulz Museum, which by the way, if you haven’t been, this is a bucket list place to visit. I was giving a speech to a small group, and I said, “Yeah, you know that guy on the wall right there? That’s Franklin Armstrong. He was named after me.” And I just dusted… blew past the mark, the comment, and his widow walked up to me afterwards, Jeannie Schulz, and said, “Huh, how come you never told me that?”